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MERCHANDISING
Many entrepreneurs and mature companies operate without a strategic road map
to create their product lines. They frequently end up with large numbers of
unnecessary SKUS and miss key opportunities. A compelling and productive
merchandise assortment is essential to a successful retail or wholesale consumer
products company.
Merchandising is both art and science. Our expertise in apparel and home product
design, development and merchandising make us uniquely qualified to evaluate the
quality of merchandise assortments and provide the insight required to improve and
streamline your product offering.
MERCHANDISE ANALYSIS
We can evaluate your product offerings by sales, category, design, pricing and
quality to help you see opportunities for SKU improvement and reduction.
MERCHANDISE PLANNING
We can help you to create a merchandising plan for product development and
buying with the correct balance of categories and SKUS to grow sales effectively.
COMPETITIVE MERCHANDISING
We will conduct research on competitive brands to provide the market intelligence
to successfully compete. These are in the form of visual and written reports.
MERCHANDISE LINE REVIEW
Dix and Pond will review product lines, attend merchandise meetings and consult
with key management to evaluate product assortments and provide insight. We
provide the fresh perspective of a professional outsider.
Many entrepreneurs and mature companies operate without a strategic road map
to create their product lines. They frequently end up with large numbers of
unnecessary SKUS and miss key opportunities. A compelling and productive
merchandise assortment is essential to a successful retail or wholesale consumer
products company.
Merchandising is both art and science. Our expertise in apparel and home product
design, development and merchandising make us uniquely qualified to evaluate the
quality of merchandise assortments and provide the insight required to improve and
streamline your product offering.
MERCHANDISE ANALYSIS
We can evaluate your product offerings by sales, category, design, pricing and
quality to help you see opportunities for SKU improvement and reduction.
MERCHANDISE PLANNING
We can help you to create a merchandising plan for product development and
buying with the correct balance of categories and SKUS to grow sales effectively.
COMPETITIVE MERCHANDISING
We will conduct research on competitive brands to provide the market intelligence
to successfully compete. These are in the form of visual and written reports.
MERCHANDISE LINE REVIEW
Dix and Pond will review product lines, attend merchandise meetings and consult
with key management to evaluate product assortments and provide insight. We
provide the fresh perspective of a professional outsider.
dix&pond consulting
@2012 DIX & POND LLC / ALL RIGHTS RESERVED / BOSTON, MA / STEPHANIE BERNIER / CREATIVE AND STRATEGIC CONSULTING FOR APPAREL , HOME AND CONSUMER PRODUCTS